Nerdo, finest identified for animation and design, has introduced a brand new firm imaginative and prescient and inventive providing below the mantra of “Bolder. Braver. Wiser.”, pivoting away from production-only towards a full artistic service.
Nerdo says, “In right this moment’s market, the place new artistic corporations bloom day by day and the place many want to AI and new applied sciences to exchange originality and creativity, we felt the necessity to replicate on the expansion path of the corporate, asking what Nerdo’s function is inside right this moment’s market, sharing a brand new firm imaginative and prescient that may replicate the interior core of greater than 10 years of expertise.”
The three pillars of the brand new firm imaginative and prescient are artistic considering, innovation, and originality, enabled by way of a “more practical, extra dynamic communication path” summed up in a manifesto titled “Bolder. Braver. Wiser.”
Nerdo says, “Our providing is to reinforce artistic considering and design methods, but additionally work with new expertise and applied sciences. The objective is to be a accomplice for shoppers, working in synergy to create modern options which are memorable, impactful, and out of the odd.”
Based by Lorenzo Levrero, Daniele Gavatorta, and Alessandro Durando in 2009, Nerdo has created animated work for Nike, Oppo, McDonald’s, Netflix, MTV, Sky, Fila, Dolce e Gabbana and plenty of others successful 12 PromaxBDA, 3 Movement Awards, a Clio Award, and plenty of others.
“We need to catalyze shoppers and individuals who see the world as we do. We need to be a driving pressure in our business and assist our prospects obtain their objectives in a extra genuine, brave, and positively totally different means.”
The rebrand features a new web site, made in collaboration with Parco Studio and Muvobit, and an “anti-logo”, a sequence of 5 flashing colours, one for every letter, accompanied by authentic sound design.
Nerdo says, “Our core values are expressed in a brand new, disruptive, approach to talk the studio id: no extra a brand, however extra a conceptual mark. We consider that in an completely digital world, our id might be represented by a mix of sounds and colours, giving a way more incisive and cutting-edge expression of our values.”
Bolder. Braver. Wiser
Bolder – “Impactful concepts, surprising selections.”
Nerdo is recognised for its potential to mix extraordinarily totally different worlds, kinds, or methods by an modern visible language. The brand new workforce of artistic thinkers and administrators will carry their very own particular perspective on contemporaneity, and their very own distinctive artistic languages, similar to live-action and combined media.
Braver – “Elevating shoppers unafraid to journey the unexplored path.”
Nerdo permits shoppers to be authentic, keep true to themselves, and ship a transparent and clear message.
Wiser – “Expertise makes you wiser.”
Nerdo is a accomplice greater than a supplier. By our depth of expertise, we discover synergy with our shoppers’ imaginative and prescient and desires, and give you revolutionary options that change the best way they function. We carry a novel, disruptive, and anti-cliché imaginative and prescient of the artistic studio, searching for to problem expectations.